Modgility Blog

Hunter Liptrap

Hunter Liptrap
Creative Director at Modgility
Hunter is Certified Inbound Marketing, Growth Driven Design, and HubSpot Design. He has a passion for the conversion rate optimization process. With 3 years of experience he has designed and built multiple websites across various industries.

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Recent Posts

Website Planning Guide: 20 Steps for an Effective Website


Creating a website is a complex endeavor to embark on. Every change, every added functionality, every addition of content increases the workload, time and expense of a website, but all of that can be managed with a website planCreating a website plan saves you countless headaches down the road.

In this website planning guide, we walk you through planning, designing, and creating your first (or fifty-first!) website for success. Not only will this guide help you create the website you want, but it will also help build the website your customers desire .

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8 Tips for Good Homepage Design That Increase Conversion

Your homepage should be designed professionally with the goal of leading visitors through your sales funnel and the buyers journey. However, this is rarely the case.

According to Eisenburg Holdings companies spend, on average, $92 to bring visitors to their site for every $1 spent on converting them into customers.

Let's take a look at 8 keys to good homepage design that will help you convert your visitors into leads and customers for your business through the web. Plus, it won't even require you to increase your conversion budget by 9100%.

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The 12 Best Wordpress Themes for Business

Bob Dylan once wrote, The Times They are A-Changin'. Ron Burgundy had never heard that quote.

Yes, that's right, an Anchorman reference in the first sentence.

The world wide web (www) is changing every day and certainly every year. If you have a website that is older than two to three years, then it is time for a modern upgrade to your website. So, what should do? Look for the very best wordpress themes for business, of course.

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In-Depth Guide to Website Usability Testing Methods

Making sure your app or website works the way you intended isn't always easy. If your site is not functioning properly, that could be the reason you aren't seeing the results you are looking for. The solution is to find the right testing methods to verify your site's functionality and usability.

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Proof That Nobody Likes Big Logos on the Web

A logo used to be used by brands to showcase and say, "We made this," to build trust. However, over time, brands have changed in the way they use their logo. Now, brands are using their logos as a way for consumers to say "I bought this."

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The Best jQuery Navigation Menu For HubSpot's COS Design

After building websites on HubSpot's COS, I have found it can be difficult to implement a functional jQuery navigation menu, specifically a hamburger style side menu. This type of menu is often used in apps, but with responsive web design taking a leap forward, you may have noticed these menus appearing on desktop websites as well.

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3 Free HTML Email Templates For Holiday Emails

The most important part of email marketing is having your email opened, of course. But what comes after that? Presenting a clean and simple design that gives the reader an optimized experience across all device types is the next key to email marketing. Email is even being opened on mobile devices more than desktops these days. Modern email templates, therefore, have to look presentable across all device types whether it be a desktop, tablet, phone or something in between.

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Website Design and SEO With Adaptive vs Responsive Design

Put your dukes up! Cause it's gonna be a knock-down, drag-out fight.

In the red corner: Adaptive Design.

In the blue corner: Responsive Design.

If only website design methods could throw hands — sigh, oh well.

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